But experiential marketing isn’t exclusive to high rollers. It’s been used by brands behind products ranging from sneakers to chocolate-hazelnut spread to foster excitement and ultimately investment.
In December 2017, Dontae Hunt dropped his iPhone when he was shot five times by a gunman in an Oregon parking lot. The phone was later found by local police and stored in evidence for 25 months until federal Drug Enforcement Administration officers obtained a warrant, cracked the password and used data found on the iPhone to convict Hunt in 2022 of drug trafficking charges. “The real question is: Does someone expect that because they lost their phone that anyone who finds it—including the police—should be able to look through all their photo albums, their emails, their messages or the entire history of where they’ve been if they have location tracking on?”
Sometimes an eggplant is just an eggplant, but in the emoji world, it’s usually not. But is sending someone an eggplant emoji or a winky face proof of sexual harassment? When does a gun emoji mean someone is threatening another person with death? Does a thumbs-up emoji mean acceptance of a contract?
Millennials tend to emphasize a healthy work-life balance when choosing employers. That includes lawyers with young children. According to a 2023 ABA study, 61% of the mothers surveyed said they experienced demeaning comments about being a working parent, compared with 26% of fathers. But a growing number of young lawyers are pushing back.
A New York lawyer has been disbarred after coming to the attention of disciplinary officials by filing ethics complaints against others said to contain racist and antisemitic language.
The emergence of the COVID-19 pandemic created a wave of anti-Asian harassment in the United States. The number of incidents increased so sharply that in May 2021, President Joe Biden signed the COVID-19 Hate Crimes Act into law with a special emphasis on protecting Asian Americans.
ABA member Michelle Rozovics—the managing attorney of Rozovics Law Firm in McHenry, Illinois, a small city northwest of Chicago—says curiosity led her to the legal profession. It inspired her to pursue international and business law and to work with clients, law students and judges around the world.
The Violence Against Women Act passed in September 1994. VAWA, as it’s commonly known, was the first federal law to focus on preventing and combating sexual assault and domestic violence. Maricarmen Garza credits VAWA for bringing her to the ABA Commission on Domestic & Sexual Violence.
The ABA is looking for volunteers to go to Alaska. The ABA Section of Taxation recently launched its Alaska Volunteer Income Tax Assistance Project, a pro bono initiative that will take six attorneys to prepare tax returns in remote villages in the state.